We Love
Heritage is a collaborative project bringing together two generations and more than a lifetime of musical discoveries. The father and son duo is a quintessentially Ibiza story, tracking the evolution of the sound and spirit of the island. ‘El padre’ Alfredo, purveyor of what has come to be known as the Balearic sound, and ‘el hijo’ Jaime Fiorito who through the addition of his knowledge and passion has delivered an ever changing style and vision over the years. Alfie’s prestige needs no introduction and is something of a high-priest when it comes to dance music globally.
Alfredo has been moved around like a precious chess piece between Space’s 6 rooms in recent years at We Love. He’s finally found a home where he can stretch his balearic muscles on the Premier Etage, the sun-kissed roof terrace. It’s been something of a revelation seeing a master at work, leaving no one in doubt that DJing as a true craft, selection, reading a crowd – can not be learned over-night. Jaime is no slouch either and a true multilingual child of the island. An accomplished DJ in his own right, he acts as something of a filter for his father who is all too aware there is too much music around these days! Together they bring an archetypal summer vibe to the roof, which is unique for We Love, in Space and on Ibiza as a whole.
There’s always a question of context in appreciating someone’s art. Music perhaps is easier than most forms to admire without a need for a back story, but with this mix you can’t help remember the significance it contains. Alfredo arguably kick-started the modern culture of dance music in Ibiza, and it’s good to see it quite literally moving through generations. As one veteran Ibiza promoter happily exclaimed to a questioning young resident as Alfredo made a contentious beat match, “if it weren’t for him, we wouldn’t all have jobs!” Amen. Listen below and download here.
